Posts Tagged ‘LA Boxing New Orleans’
Tuesday, April 24th, 2012
Local Personal Trainer to Open New Orleans’ First LA Boxing Gym; Company Plans Call for More Than 5 Additional Locations to Open Throughout the Market
For Immediate Release:
NEW ORLEANS (April 16,2012) – LA Boxing®, the world’s largest boxing, kickboxing and mixed martial arts (MMA) fitness franchise, announced today that it has signed a franchise agreement with local entrepreneur Scott Musso to open the first LA Boxing gym in New Orleans. Already very successful in Baton Rouge with 2 gyms and another one opening soon in Lafayette, the new LA Boxing will be the first of more than five locations the company plans to open throughout New Orleans within the next 18 months.
A college athlete and local personal trainer, Musso had always wanted to open his own gym where members could work towards their health and fitness goals in a comfortable and friendly atmosphere. By pursuing his dream through LA Boxing, the 32-year-old knew he would have the opportunity to successfully fulfill this passion with a proven business model and ongoing support from the franchise.
“LA Boxing is the perfect fit for my lifestyle and professional goals,” Musso said. “As a personal trainer, I’ve been working with consumers throughout the market for the past five years and know LA Boxing is just what New Orleans needs—there’s no other gym like it in the market. I’m excited to bring the first to the area and look forward to further expanding the brand.”
LA Boxing focuses on fun, efficient and effective group boxing workouts and intense one-on-one personal training in a clean, welcoming and friendly environment, taught by instructors with actual fighting experience. Unlike individual workouts at most gyms, LA Boxing’s group classes are filled with a mix of all fitness levels and, although intense in nature, members are encouraged to workout at their own pace. While gaining intangible growth in self-confidence and determination, members have the ability to burn up to 1,000 calories in hour-long classes.
The bright colors, clean environment, and well-organized layout break down the conventional image of a boxing gym. Each LA Boxing is outfitted with a designated area for rows of heavy punching bags, speed bags, a boxing ring, an MMA area, and cardio and strength equipment. LA Boxing has thoroughly researched and tested all components of its concept—location and layout, equipment mix, marketing plans, staff responsibilities, and class schedules, among others.
“With our highly successful gym in Baton Rouge, aggressive expansion throughout New Orleans comes as a natural growth progression for LA Boxing,” said Philip Jacobs, LA Boxing Director of Franchise Development. “There is a high-demand throughout New Orleans for an alternative to large, impersonal fitness centers, making LA Boxing a perfect fit for the area. We’re looking to grow throughout the area with franchisees like Scott who are business savvy and fitness-minded.”
With nearly 75 locations open nationwide and another 50 in the development pipeline, expansion throughout New Orleans is part of the company’s strategic franchise expansion plan which calls for more than 220 locations to open nationwide by 2015. The gyms will be concentrated in most major U.S. cities including Brooklyn, Chicago, Philadelphia, Phoenix, and Seattle, among others.
For more information on LA Boxing or franchise opportunities, visit http://laboxing.com/franchising/ or contact Philip Jacobs at: (714) 668-0911 or email@example.com.
About LA Boxing
LA Boxing® is the world’s largest boxing, kickboxing and mixed martial arts fitness franchise with nearly 75 locations open nationwide and another 50 in various stages of development. The LA Boxing Workout™—aimed at suburban men, women, and children—which burns 800-1,000 calories per hour, is taught by professionally-trained boxers, kickboxers and mixed martial arts fighters. For more information about LA Boxing, visit http://laboxing.com/.
# # #