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UFC GYM® Acquires LA Boxing with Open Workouts to be Held at First Location Under New Ownership
Wednesday, January 16th, 2013
For Immediate Release:
January 21, 2013
*MEDIA ALERT*
UFC® on FOX: JOHNSON vs. DODSON MAIN CARD ATHLETES TO HOLD OPEN WORKOUTS FOR MEDIA
Wednesday, Jan. 23 11:30 a.m.-2:30 p.m. CST
UFC GYM® Acquires LA Boxing with Open Workouts to be Held at
First Location Under New Ownership, 644 North Orleans, Chicago, IL 60654
Las Vegas, Nevada – UFC® on FOX: JOHNSON vs. DODSON main card athletes will hold an open workout for media on Wednesday, Jan. 23 from 11:30 a.m. to 2:30 p.m. CST at UFC GYM, 644 North Orleans.
UFC GYM® recently acquired LA Boxing® and announced plans to bring its ‘Train Different’ philosophy to LA Boxing’s already established elite facilities. Open workouts will be held at the first location under new ownership. With the addition of the current 81 LA Boxing locations, UFC GYM will begin to franchise this new model of boutique clubs while preserving the character and guiding principles of its brand. Franchisees will have the unique opportunity to own and operate the new UFC GYM franchise model across the US and the globe.
UFC flyweight champion Demetrious Johnson makes his first ever title defense against current number one contender and The Ultimate Fighter® season 14 winner John Dodson on Saturday, Jan. 26 when the Ultimate Fighting Championship® returns to United Center in Chicago, Ill. Unbeaten in his last three performances, Johnson defeated Joseph Benavidez at UFC 152 in September to earn the inaugural UFC flyweight championship, while Dodson earned his shot at the title following a TKO victory over Jussier Formiga in October.
In the night’s co-main event, former UFC light heavyweight champion Quinton “Rampage” Jackson takes on the heavy-handed Glover Teixeira, while final WEC® lightweight champion and Milwaukee’s own Anthony Pettis meets the always exciting Donald Cerrone in an explosive matchup.
In addition, UFC® on FOX: JOHNSON vs. DODSON also features Chicago native and Elmhurst College grad Ricardo Lamas vs. Erik Koch in a featherweight fight that could earn the winner a title shot.
WHO: Main Card Athletes from UFC® on FOX: JOHNSON vs. DODSON
12:30 p.m. CST – Ricardo Lamas, Donald Cerrone & John Dodson
1:15 p.m. CST – Erik Koch, Anthony Pettis & Glover Teixeira
2:00 p.m. CST – Demetrious Johnson & Rampage Jackson
WHAT: UFC Open Workouts
· Media only, closed to public
· Video and interview opportunities available
WHEN: Wednesday, Jan. 23 from 12:30-2:30 p.m. CST
· Doors open to media at 11:30 a.m. CST
WHERE: UFC GYM, 644 North Orleans, Chicago, IL 60654
All of the main card action airs live on FOX on Saturday, Jan. 26 at 8 p.m. ET/5 p.m. PT. Limited tickets for UFC® on FOX: JOHNSON vs. DODSON are still available at the United Center Box Office, Ticketmaster Outlets, online at Ticketmaster.com or by phone at (800) 745-3000.
For more information or current fight news, visit www.ufc.com. All bouts live and subject to change.
About UFC GYM®: UFC GYM® is the first major brand extension of the Ultimate Fighting Championship®, the world leader in the sport of mixed martial arts. In alliance with New Evolution Ventures™(NeV), developers of many of the world’s most successful fitness brands, the UFC Gym brand gives UFC enthusiasts and fitness seekers of all ages the opportunity to practice the training techniques of famed UFC athletes. Offering a full-range of group fitness classes, private MMA training, personal and group dynamic training, plus MMA style youth programming, UFC GYM creates something for all ages and fitness levels. As the first to combine the world of mixed martial arts and fitness, UFC GYM has developed an atmosphere where members can see immediate results. UFC GYM is the ultimate fitness experience. The brand is not what you expect, and more than you can imagine, aiming to continue revolutionizing the fitness industry. For more information, please visit www.ufcgym.com.
About LA Boxing®: LA Boxing® is the world’s largest boxing, kickboxing and mixed martial arts fitness franchise with nearly 81 locations open nationwide and another 50 in various stages of development. The LA Boxing Workout™-aimed at suburban men, women, and children-which burns 800-1,000 calories per hour, is taught by professionally-trained boxers, kickboxers and mixed martial arts fighters. For more information about LA Boxing, visit http://laboxing.com/.
About New Evolution Ventures (NeV): Based in Northern California, New Evolution Ventures (NeV) has a two-decade plus record of success in delivering superior returns on investment, specializing in the acquisition, development and operations management of both domestic and international fitness endeavors. Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney and following a strategic partnership with Vision Capital in 2011, the current team of NeV professionals is setting industry-wide standards one brand at a time. Operations have spanned over 20 countries worldwide and included hundreds of facilities. Our team’s industry experience has positioned NeV as a global leader in its field, expanding and reinventing the vision of fitness. For more information, visit www.nev.com.
About the Ultimate Fighting Championship®: Universally recognized for its action-packed, can’t-miss events that have sold out some of the biggest arenas and stadiums across the globe, the UFC® is the world’s premier mixed martial arts (MMA) organization. Owned and operated by Zuffa, LLC, headquartered in Las Vegas and with offices in London, Toronto and Beijing, UFC produces more than 30 live events annually and is the largest pay-per-view event provider in the world. In 2012, the UFC burst into the mainstream with a landmark seven-year broadcast agreement with FOX Sports Media Group. The agreement includes four live events broadcast on the FOX network annually, with additional fight cards and thousands of hours of programming broadcast on FOX properties FX and FUEL TV. This also includes the longest-running sports reality show on television, The Ultimate Fighter®, which now airs on FX.
In addition to its reach on FOX, UFC programming is broadcast in over 145 countries and territories, to nearly 800 million TV households worldwide, in 30 different languages. UFC content is also distributed commercially in the United States to bars and restaurants through Joe Hand Promotions, in English throughout Canada via Premium Sports Broadcasting Inc. and Australia via Main Event and in French throughout Quebec via Interbox. The UFC also connects with tens of millions of fans through its website, UFC.com, as well as social media sites Facebook and Twitter. UFC President Dana White is considered one of the most accessible and followed executives in sports, with over two million followers on Twitter. Ancillary UFC businesses include best-selling DVDs, an internationally distributed magazine, UFC.TV offering live event broadcasts and video on demand around the world, the best-selling UFC Undisputed® video game franchise distributed by THQ, and a new franchise in development with EA, UFC GYM®, UFC Fight Club affinity program, UFC Fan Expo® festivals, branded apparel and trading cards.
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New Evolution Ventures
Linell Killus
Linell@nev.com
925-297-6372
UFC GYM
Kelly Farawell
Kelly.Farawell@ufcgym.com
212-993-0375
UFC
Shauna Wilson
Swilson@ufc.com
702.851.2477
UFC GYM® KICKS OFF 2013 WITH ACQUISITION OF LA BOXING® FRANCHISING PLATFORM
Monday, January 14th, 2013
UFC GYM® KICKS OFF 2013 WITH ACQUISITION OF LA BOXING® FRANCHISING PLATFORM
Date: 1/14/2013
UFC GYM® Kicks off 2013 With Acquisition of LA Boxing® Franchising Platform
Fitness Brand Announces Plans to Rebrand LA Boxing Facilities to UFC GYMS and Pursue Worldwide Expansion
LAFAYETTE, CA, January 14, 2013 – UFC GYM®, the ultimate fitness destination and first major brand extension of the Ultimate Fighting Championship®, continues its worldwide expansion with the acquisition of LA Boxing®. UFC GYM looks to bring its ‘Train Different’ philosophy, which combines the best of traditional fitness with the innovation of mixed martial arts, to LA Boxing’s already established, elite facilities.
“The UFC GYM experience is second-to-none. Our gyms have incredible energy and through innovative programs members see amazing results,” says UFC President Dana White, “With this acquisition, we continue to grow our footprint as leaders in the global fitness industry.”
Founded in partnership with New Evolution Ventures, LLC™, UFC GYM currently has five full-service facilities which average 35,000 square feet in California and Hawaii. It has also started selling membership for locations in New York Metro and Sydney, Australia which will open by April 2013. UFC GYM will begin to transform the boutique LA Boxing facilities, which average 5,000 square feet, to the UFC GYM format.
“The goal of UFC GYM when we launched it three years ago was to create a unique MMA-styled fitness experience for men, women and children that went far beyond the traditional workout,” says, Mark Mastrov, Chairman of New Evolution Ventures. “We were drawn to LA Boxing based upon the similarities in our brand DNA. We are thrilled to partner with the existing LA Boxing team and their franchisees in expanding our shared vision worldwide.”
With the addition of the current 81 LA Boxing locations, UFC GYM will begin to franchise this new model of boutique clubs while preserving the character and guiding principles of its brand. Franchisees will have the unique opportunity to own and operate the new UFC GYM franchise model across the US and the globe.
“Our new partnership will build upon LA Boxing’s growth over the past 10 years in boxing, kickboxing and MMA. We will grow the franchise in the US and internationally benefiting current LA Boxing franchises, their staff, trainers, and members,” said Anthony Geisler, President of UFC Gym Franchise. “The partnership will enable UFC GYM to continue to provide a superior workout experience at a great value and will add even more benefits for current members and franchisees.”
The first location under the new ownership will open in Chicago’s thriving River North neighborhood with media invited to visit the facility on Wednesday, Jan. 23 at 11:30 a.m. This media-only event will feature a workout with main card athletes from UFC® on FOX: JOHNSON vs. DODSON which will take place on Saturday, Jan. 26 at the United Center and will be broadcast on FOX. For more information visit www.ufcgym.com.
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About UFC GYM®: UFC GYM® is the first major brand extension of the Ultimate Fighting Championship®, the world leader in the sport of mixed martial arts. In alliance with New Evolution Ventures™(NeV), developers of many of the world’s most successful fitness brands, the UFC Gym brand gives UFC enthusiasts and fitness seekers of all ages the opportunity to practice the training techniques of famed UFC athletes. Offering a full-range of group fitness classes, private MMA training, personal and group dynamic training, plus MMA style youth programming, UFC GYM creates something for all ages and fitness levels. As the first to combine the world of mixed martial arts and fitness, UFC GYM has developed an atmosphere where members can see immediate results. UFC GYM is the ultimate fitness experience. The brand is not what you expect, and more than you can imagine, aiming to continue revolutionizing the fitness industry. For more information, please visit www.ufcgym.com.
About LA Boxing®: LA Boxing® is the world’s largest boxing, kickboxing and mixed martial arts fitness franchise with nearly 81 locations open nationwide and another 50 in various stages of development. The LA Boxing Workoutt-aimed at suburban men, women, and children-which burns 800-1,000 calories per hour, is taught by professionally-trained boxers, kickboxers and mixed martial arts fighters. For more information about LA Boxing, visit http://laboxing.com/.
About New Evolution Ventures (NeV): Based in Northern California, New Evolution Ventures (NeV) has a two-decade plus record of success in delivering superior returns on investment, specializing in the acquisition, development and operations management of both domestic and international fitness endeavors. Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney and following a strategic partnership with Vision Capital in 2011, the current team of NeV professionals is setting industry-wide standards one brand at a time. Operations have spanned over 20 countries worldwide and included hundreds of facilities. Our team’s industry experience has positioned NeV as a global leader in its field, expanding and reinventing the vision of fitness. For more information, visit www.nev.com.
About the Ultimate Fighting Championship®: Universally recognized for its action-packed, can’t-miss events that have sold out some of the biggest arenas and stadiums across the globe, the UFC® is the world’s premier mixed martial arts (MMA) organization. Owned and operated by Zuffa, LLC, headquartered in Las Vegas and with offices in London, Toronto and Beijing, UFC produces more than 30 live events annually and is the largest pay-per-view event provider in the world. In 2012, the UFC burst into the mainstream with a landmark seven-year broadcast agreement with FOX Sports Media Group. The agreement includes four live events broadcast on the FOX network annually, with additional fight cards and thousands of hours of programming broadcast on FOX properties FX and FUEL TV. This also includes the longest-running sports reality show on television, The Ultimate Fighter®, which now airs on FX.
In addition to its reach on FOX, UFC programming is broadcast in over 145 countries and territories, to nearly 800 million TV households worldwide, in 30 different languages. UFC content is also distributed commercially in the United States to bars and restaurants through Joe Hand Promotions, in English throughout Canada via Premium Sports Broadcasting Inc. and Australia via Main Event and in French throughout Quebec via Interbox. The UFC also connects with tens of millions of fans through its website, UFC.com, as well as social media sites Facebook and Twitter. UFC President Dana White is considered one of the most accessible and followed executives in sports, with over two million followers on Twitter. Ancillary UFC businesses include best-selling DVDs, an internationally distributed magazine, UFC.TV offering live event broadcasts and video on demand around the world, the best-selling UFC Undisputed® video game franchise distributed by THQ, and a new franchise in development with EA, UFC GYM®, UFC Fight Club affinity program, UFC Fan Expo® festivals, branded apparel and trading cards.
LA Boxing Laces Up for Major Expansion Bout in Orange County, CA
Thursday, August 23rd, 2012
ORANGE COUNTY, Calif. (August 06, 2012) – LA Boxing®, the world’s largest boxing, kickboxing and mixed martial arts (MMA) fitness franchise, inked a franchise agreement with local Orange County resident, Mike Lindsay, to open the growing fitness franchise’s ninth gym in Orange County, the company announced today.
“I first walked into LA Boxing as a gym member looking for a new fitness challenge. I have always been fitness minded and involved in athletics, so LA Boxing was a new, exciting workout for me,” Lindsay said, who has been a private tennis coach for more than 15 years in Orange County. “Once I was there, I was able to see a great system in place—I was inspired by the concept and saw a place where people can have an exciting gym experience. I knew that it was something I wanted to be involved in and began pursuing the franchise opportunity.”
The new agreement is part of a larger expansion plan by the brand, which plans to bring upwards of 10 additional locations to the Orange County area by 2014. With a strong presence in the market, the company has existing locations in Aliso Viejo, Costa Mesa, Cypress, Huntington Beach, Lake Forest, Long Beach, Orange, Rancho Santa Margarita, and Yorba Linda.
“Based in Santa Ana, we see firsthand that alternatives to large, impersonal fitness centers are in high demand throughout Orange County. Orange County is one the most fitness-conscious places in the world, and expanding our presence throughout our home market seems like the ideal next step for our brand,” said Philip Jacobs, LA Boxing Director of Franchise Development.
LA Boxing focuses on fun, efficient and effective group boxing workouts and intense one-on-one personal training in a clean, welcoming and friendly environment, taught by instructors with actual fighting experience. Unlike individual workouts at most gyms, LA Boxing’s group classes are filled with a mix of all fitness levels and, although intense in nature, members are encouraged to workout at their own pace. While gaining intangible growth in self-confidence and determination, members have the ability to burn up to 1,000 calories in hour-long classes.
The bright colors, clean environment, and well-organized layout break down the conventional image of a boxing gym. Each LA Boxing is outfitted with a designated area for rows of heavy punching bags, speed bags, a boxing ring, an MMA area, and cardio and strength equipment. LA Boxing has thoroughly researched and tested all components of its concept—location and layout, equipment mix, marketing plans, staff responsibilities, and class schedules, among others.
With nearly 75 locations open nationwide and another 50 in the development pipeline, expansion throughout California is part of the company’s strategic franchise expansion plan which calls for more than 220 locations to open nationwide by 2015. The gyms will be concentrated in most major U.S. cities including Chicago, New Orleans, New York, Philadelphia, Phoenix, and Seattle, among others.
For more information on LA Boxing or franchise opportunities, visit http://laboxing.com/franchising/ or contact Philip Jacobs at: (714) 668-0911 or philip@laboxing.com.
About LA Boxing
LA Boxing® is the world’s largest boxing, kickboxing and mixed martial arts fitness franchise with nearly 75 locations open nationwide and another 60 in various stages of development. The LA Boxing Workout™—aimed at suburban men, women, and children—which burns 800-1,000 calories per hour, is taught by professionally-trained boxers, kickboxers and mixed martial arts fighters. For more information about LA Boxing, visit http://laboxing.com/
New LA Boxing Apparel
Thursday, December 15th, 2011
What a year it has been for us! After opening 10 new LA Boxing locations, we are proud to announce the new line of LA Boxing apparel! You know you’re kind of a big deal when you have a fashion show for your gym clothing line.
For more info on how you can rep your favorite gym visit your local LA Boxing or go to www.laboxingstore.com.
5 Tips For NOT Gaining Weight During the Holidays
Tuesday, November 15th, 2011
The holiday season doesn’t represent one day of overeating. It’s the period that begins around Thanksgiving and extends through the new year where there’s more alcohol, snacks, finger foods and appetizers, which are typically very high in calories.
A big part of enjoying the holidays is bonding with friends, family, coworkers, etc. around a table of food –eating, drinking and being merry. For this reason, the social aspect and family traditions can make it very difficult to avoid overindulging. If you want to still have fun and eat what you want, without paying the price of gaining weight and feeling uncomfortable – follow these 5 tips:
- Eat what you want, just eat less of it. At parties, grab a small plate and arrange a few selections of your favorite things on the plate. Eat slowly, enjoy, and then get rid of the empty plate and grab yourself a beverage to cleanse your palette. The plate helps you see how much you are eating as opposed to grazing all evening.
- Drink a lot of water. Not only does drinking water help prevent hangovers, it also makes you feel fuller and lessens food cravings. Try alternating one alcoholic drink with one glass of water.
- Eat to fuel your body, and workout to stay healthy – don’t workout to eat. Many people think they need to exercise an extra 20 minutes because they ate a slice of pie, but by connecting food with exercise, you will miss the whole point. Food is fuel. Exercise keeps you fit and strong. A good workout routine is even more crucial during the holidays by helping you sleep, aiding digestion and reducing stress. Commit to exercise now – you will benefit from feeling and looking great while most people wait until January.
- Divert your attention. Holiday celebrating goes beyond just food. Focus on enjoying the people in the room and having great conversations and dancing.
- Start today. Be firm with yourself and don’t make excuses. There are many things in life we can’t control, but you do have the power to get in shape. Start today.
The LA Boxing Workout is an ultra calorie burning, complete workout experience that incorporates cardio, strength training, toning and techniques that mimic real fighting. Group classes are taught by professional fighters and can burn 800-1,000 calories in one hour.
