The Blog
LA Boxing® Goes for SoCal Knock Out
The Unique Fitness Franchise Announces Aggressive Expansion Plans for Southern California Market
SANTA ANA, Calif. (April 20, 2012) – LA Boxing®, the world’s largest boxing, kickboxing and mixed martial arts (MMA) fitness franchise, announced today aggressive growth plans for the Southern California market. With a recently opened location in Long Beach and a signed franchise agreement in Orange County, the company plans to bring upwards of 10 additional locations to the market by 2014.
“As we know from being headquartered here, this area of the country is one of the most fitness-conscious places in the world, making it an ideal location for our results-oriented boxing, kickboxing, and MMA workouts,” said Philip Jacobs, LA Boxing Director of Franchise Development, adding that there is a high demand throughout the market for alternatives to large, impersonal fitness centers.
LA Boxing focuses on fun, efficient and effective group boxing workouts and intense one-on-one personal training in a clean, welcoming and friendly environment taught by instructors with actual fighting experience. Unlike individual workouts at most gyms, LA Boxing’s group classes are filled with a mix of all fitness levels and, although intense in nature, members are encouraged to workout at their own pace.
The unique fitness franchise made its debut in Long Beach, Calif. in January 2012 when the company’s General Counsel, Shaun Grove, opened a location. Grove joined LA Boxing in the spring of 2009 as General Counsel to the burgeoning fitness concept. After working closely with the company, the former NCAA Div. I-AA football player for San Diego University decided his life-long passion for fitness would translate well into owning a gym.
“I’ve always wanted to be an entrepreneur and just being around the gyms made me want to open an LA Boxing location,” said Grove. “Fitness has always been a passion of mine, so I was really attracted to the unique workouts that LA Boxing offers its members. When the opportunity came to open a gym in Southern California, I went for it.”
“Aside from being our General Counsel, Shaun’s knowledge and passion for fitness and exercise, coupled with his leadership skills made him the perfect person to capitalize on our Southern California growth strategy,” said Jacobs.
With nearly 75 locations open nationwide and another 50 in the development pipeline, expansion throughout California is part of the company’s strategic franchise expansion plan which calls for more than 220 locations to open nationwide by 2015. The gyms will be concentrated in most major U.S. cities including New Orleans, New York, Chicago, Philadelphia, Phoenix, and Seattle, among others.
For more information on LA Boxing or franchise opportunities, visit http://laboxing.com/franchising/ or contact Philip Jacobs at: (714) 668-0911 or philip@laboxing.com.
About LA Boxing
LA Boxing® is the world’s largest boxing, kickboxing and mixed martial arts fitness franchise with nearly 75 locations open nationwide and another 50 in various stages of development. The LA Boxing Workout™—aimed at suburban men, women, and children—which burns 800-1,000 calories per hour, is taught by professionally-trained boxers, kickboxers and mixed martial arts fighters. For more information about LA Boxing, visit http://laboxing.com/.
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